Institutional relations portal
Poste Italiane continued the management of CRM for the collection of requests within the Institutional Relations Portal, the organisation of meetings and the maintenance of contacts with the local institutions of the six territorial Posts and with central institutions. Moreover, Poste Italiane also contributes to the achievement of policy goals by centrally monitoring and controlling the discussions carried out, ensuring adequate data tracking aimed at assessing both the content and qualitative impact, as well as the reporting and quantitative trend of communications. The Group planned to implement and improve the tool through the insertion and development of the mask for outgoing communications (not instances) with a view to obtaining a common form with all the information integrated in a single grid.